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INSIGHTS
ICICLE Q3 2014 NEWSLETTER - FIVE STAGES OF BRAND EXPERIENCE
RETAIL Five Stages of Sustainable Brand Experience “Brands are relying less on massive ad campaigns alone to convert increasingly...
ICICLE HONG KONG NAMED SMARTEST TREE PLANTER AT TREE-PLANTING CHALLENGE
Icicle’s team of four pose in the original created “Pants Backpack” Icicle’s Kay Leong, the original designer of “Pants Backpack” shows...
ICICLE Q2 2014 NEWSLETTER - ICICLE ACQUIRES TAIPEI-BASED WINWIN
EXPANSION Icicle acquires Taipei-based WinWin Winwin Media, a leading ROI-driven digital marketing agency under the leadership of Richard...
ICICLE GROUP ACQUIRES WINWIN MEDIA IN TAIPEI
Icicle Group Acquires WinWin Media in Taipei HONG KONG, April 2, 2014 /PRNewswire/ -- Icicle Group is delighted to announce the...
STRIVING TO BE A TOP EMPLOYER IN MARKETING
At Icicle, we believe that the pre-requisite of delivering exceptional value to our clients is putting together the best talents in our...
FIVE STAGES OF SUSTAINABLE BRAND EXPERIENCE
Brands can no longer rely on massive ad campaigns alone to convert increasingly tech-savvy and knowledgable consumers. The conventional...
BOOST YOUR BRAND’S COMPETITIVE ADVANTAGE – JANUARY 2014
Strategic Sourcing Boost your Brand’s competitive advantage Many leading brands realize that they are not procuring just for the...
WHY BIDDING DOES NOT GET YOU THE BEST VALUE FROM VENDORS?
Conventionally, some people would insist that a disciplined approach to obtaining competitive quotes for project production is the gold...
ICICLE SUPPORTS CSR FOR SUSTAINABLE BUSINESS PERFORMANCE – NOVEMBER 2013
Strategic Sourcing Think CSR For sustainable business performance Embodying economic success, social contribution and environmental...
INNOVATION ＆NEWS IN MARKETING ACTIVATION – SEPTEMBER 2013
TECHNOLOGY Online Platform reduces artwork costs - Clients can expect dramatic savings in artwork costs by opting into our innovative...
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